Grounded Landscape Designs

Web Design Case Study

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Project Summary

Grounded Landscape Designs LLC is a locally owned and operated landscape design and installation company located in Northern Colorado. As a leading provider in their industry, the team at Grounded Landscape Designs has a mission rooted in helping every customer connect to the outdoors through beautiful, yet practical spaces in their landscape.

Grounded Landscape Designs came to X3 to help grow their presence online and, in turn, boost overall growth of their business. Specifically, the team wanted to expand their business growth into niche services, such as Xeriscaping. With this in mind, X3 designed a Google SEO strategy to provide qualified leads looking for niche services in their area.

Overview of SEO Strategies for Grounded Landscape Designs Project

Google Maps and Google My Business are excellent Local SEO tools for small businesses. By utilizing these tools and combining them with a detailed keyword strategy, Grounded Landscape Designs could grow its organic search volume on its Google My Business profile, ensuring higher rates of lead conversion. With the goal being the delivery of qualified leads looking for specific landscaping services in Northern Colorado, X3 decided to tackle the challenge by

SEO Optimized Website Content

X3 developed unique content surrounding the niche services that Grounded Landscape intended to grow, such as Xeriscaping. This, along with geo targeted keywords, meant higher SEO rankings

Google My Business

GMB offers businesses the ability to post regular updates, where X3 has regularly been sharing keyword targeted posts, for profile viewers to get a better understanding of services offered

Strategic Backlinking

By increasing the amount of quality backlinks to services like Xeriscaping, Google boosts Domain Authority (DA) and SERP rankings, growing search volume

Keyword Targeting

Through different channels such as the website, referring domains, and GMB profile, specific targeted keywords increase organic traffic

Proven Results

Grounded Landscape Designs has seen significant results since the implementation of this localized SEO strategy. Most notably

Lift in Profile Views

Grounded Landscapes Google My Business Profile has seen a 40% lift in overall views since working with X3

Organic Growth

Grounded Landscape Design receives almost 2,000 searches per month GMB Keyword Traffic: 82% of leads viewing

Grounded Landscape Design’s

GMB profile are from niche keyword searches

Reason Why Our Clients Love To Work With X3 Marketing?

Digital Marketing Agency

Need Results? Partner With X3 Marketing!

At X3 Marketing, we do more than market your business—we partner with you to achieve meaningful, measurable growth. Our holistic approach blends SEO, PPC, web design, social media marketing, and more into a tailored strategy designed to meet your specific goals.

      Excellent rating  
 Based on 95 reviews 
    
  
 
 
       Halle at X3 Marketing has been awesome to work with. Very responsive to questions and requests and is patient with those of us that don't understand the digital marketing world but value the importance of it. Highly recommend X3!
     
   Ron Erickson 
 
 
 
 
 
     X3 has been doing the marketing for the swim school I work for. I recently took over as the content manager and Haley and Halle have been extremely easy to work with: Great response time, knowledgeable, capable, and creative. I'm very impressed!
     
   Becca Rehme 
 
 
 
 
 
     Haylee and X3 have been great to work with alongside a joint client. Clear communication, reporting, and expectations are an underrated thing in marketing these days, and to see how X3 and the team approach these things as an agency are a welcome change. Thanks for helping myself and my clients out, X3!
     
   Jay Volak 
 
 
 
 
 
     If you want to grow your business, you need X3 Marketing. They are professional, transparent with their data, and they deliver high-quality leads that actually convert into jobs. Nick has been so helpful with our SEO and Website and even helped us get a CRM all set up named housecall pro.
     
   Trevor Daniels 
 
 
 
 
 
     X3 has helped our family owned HVAC business get to the next level. In the 2.5 years that we’ve been working with Haylee and the team at X3 we’ve seen our annual sales double year over year. Our expectation is the same for 2026! Not only that, they provide a hands on approach, with monthly strategy meetings and are also available via text/email anytime we need them. We’re also now using them to manage our social media. This is the team you need to grow your business!
     
   Alexandra Thompson 
 
 
 
 
 
     Love these guys there the best, helped my business grow substanially
     
   Jared 
 
 
 
 
 
     I’ve had an outstanding experience with Xthree marketing! From the very start, their team was incredibly knowledgeable and attentive to my business’s needs. They took the time to understand my goals and created a customized SEO strategy that delivered real, tangible results. Within just a few months, I saw a noticeable improvement in our local search rankings and a significant increase in website traffic aswell 💪🏻
     
   CARSON JOLLIFFE 
 
 
 
 
 
     "I had an amazing experience with X3 Marketing! Their creativity and dedication truly set them apart. The team understood my vision and brought it to life in ways I never imagined. If you're looking for top-notch marketing solutions delivered with a personal touch, look no further. Highly recommended!" Best Wishes Ado Renovations
     
   Adnan Gazibara 
 
 
 
 
 
     We were with our previous marketing company for five years, and things were just okay. After switching to X3, everything changed—our daily call volume has nearly doubled. The team has been super helpful, and our new website looks fantastic. They keep in constant communication and make sure we know where every marketing dollar is being spent. We’re excited to keep growing with them and are already telling all our business-owner friends they should switch if they want real results.
     
   AWM Team 
 
 
 
 
 
     We worked with the same marketing company for five years and the results were just… okay. We recently switched to X3, and WOW—what a difference. Our call volume has already doubled, and the entire team has been incredibly helpful throughout the transition. Our new website looks amazing, and X3 has been great about communicating consistently so we always know exactly where our marketing dollars are going. We’re excited about the continued success ahead and are already telling all our fellow business owners that if they want real results, they should make the switch too.
     
   Matt Raley

Why Choose X3 Marketing?

Digital Marketing Agency

Need Results? Partner With X3 Marketing!

At X3 Marketing, we don’t just create marketing strategies—we craft growth-driven solutions that make an impact. Our team of experts is dedicated to helping businesses elevate their brand, generate leads, and achieve measurable success. Here’s why businesses trust us:

      Excellent rating  
 Based on 95 reviews 
    
  
 
 
       Halle at X3 Marketing has been awesome to work with. Very responsive to questions and requests and is patient with those of us that don't understand the digital marketing world but value the importance of it. Highly recommend X3!
     
   Ron Erickson 
 
 
 
 
 
     X3 has been doing the marketing for the swim school I work for. I recently took over as the content manager and Haley and Halle have been extremely easy to work with: Great response time, knowledgeable, capable, and creative. I'm very impressed!
     
   Becca Rehme 
 
 
 
 
 
     Haylee and X3 have been great to work with alongside a joint client. Clear communication, reporting, and expectations are an underrated thing in marketing these days, and to see how X3 and the team approach these things as an agency are a welcome change. Thanks for helping myself and my clients out, X3!
     
   Jay Volak 
 
 
 
 
 
     If you want to grow your business, you need X3 Marketing. They are professional, transparent with their data, and they deliver high-quality leads that actually convert into jobs. Nick has been so helpful with our SEO and Website and even helped us get a CRM all set up named housecall pro.
     
   Trevor Daniels 
 
 
 
 
 
     X3 has helped our family owned HVAC business get to the next level. In the 2.5 years that we’ve been working with Haylee and the team at X3 we’ve seen our annual sales double year over year. Our expectation is the same for 2026! Not only that, they provide a hands on approach, with monthly strategy meetings and are also available via text/email anytime we need them. We’re also now using them to manage our social media. This is the team you need to grow your business!
     
   Alexandra Thompson 
 
 
 
 
 
     Love these guys there the best, helped my business grow substanially
     
   Jared 
 
 
 
 
 
     I’ve had an outstanding experience with Xthree marketing! From the very start, their team was incredibly knowledgeable and attentive to my business’s needs. They took the time to understand my goals and created a customized SEO strategy that delivered real, tangible results. Within just a few months, I saw a noticeable improvement in our local search rankings and a significant increase in website traffic aswell 💪🏻
     
   CARSON JOLLIFFE 
 
 
 
 
 
     "I had an amazing experience with X3 Marketing! Their creativity and dedication truly set them apart. The team understood my vision and brought it to life in ways I never imagined. If you're looking for top-notch marketing solutions delivered with a personal touch, look no further. Highly recommended!" Best Wishes Ado Renovations
     
   Adnan Gazibara 
 
 
 
 
 
     We were with our previous marketing company for five years, and things were just okay. After switching to X3, everything changed—our daily call volume has nearly doubled. The team has been super helpful, and our new website looks fantastic. They keep in constant communication and make sure we know where every marketing dollar is being spent. We’re excited to keep growing with them and are already telling all our business-owner friends they should switch if they want real results.
     
   AWM Team 
 
 
 
 
 
     We worked with the same marketing company for five years and the results were just… okay. We recently switched to X3, and WOW—what a difference. Our call volume has already doubled, and the entire team has been incredibly helpful throughout the transition. Our new website looks amazing, and X3 has been great about communicating consistently so we always know exactly where our marketing dollars are going. We’re excited about the continued success ahead and are already telling all our fellow business owners that if they want real results, they should make the switch too.
     
   Matt Raley

Why Choose X3 Marketing?

Digital Marketing Agency

Need Results? Partner With X3 Marketing!

At X3 Marketing, we don’t just create marketing strategies—we craft growth-driven solutions that make an impact. Our team of experts is dedicated to helping businesses elevate their brand, generate leads, and achieve measurable success. Here’s why businesses trust us:

Our Results

      Excellent rating  
 Based on 95 reviews 
    
  
 
 
       Halle at X3 Marketing has been awesome to work with. Very responsive to questions and requests and is patient with those of us that don't understand the digital marketing world but value the importance of it. Highly recommend X3!
     
   Ron Erickson 
 
 
 
 
 
     X3 has been doing the marketing for the swim school I work for. I recently took over as the content manager and Haley and Halle have been extremely easy to work with: Great response time, knowledgeable, capable, and creative. I'm very impressed!
     
   Becca Rehme 
 
 
 
 
 
     Haylee and X3 have been great to work with alongside a joint client. Clear communication, reporting, and expectations are an underrated thing in marketing these days, and to see how X3 and the team approach these things as an agency are a welcome change. Thanks for helping myself and my clients out, X3!
     
   Jay Volak 
 
 
 
 
 
     If you want to grow your business, you need X3 Marketing. They are professional, transparent with their data, and they deliver high-quality leads that actually convert into jobs. Nick has been so helpful with our SEO and Website and even helped us get a CRM all set up named housecall pro.
     
   Trevor Daniels 
 
 
 
 
 
     X3 has helped our family owned HVAC business get to the next level. In the 2.5 years that we’ve been working with Haylee and the team at X3 we’ve seen our annual sales double year over year. Our expectation is the same for 2026! Not only that, they provide a hands on approach, with monthly strategy meetings and are also available via text/email anytime we need them. We’re also now using them to manage our social media. This is the team you need to grow your business!
     
   Alexandra Thompson 
 
 
 
 
 
     Love these guys there the best, helped my business grow substanially
     
   Jared 
 
 
 
 
 
     I’ve had an outstanding experience with Xthree marketing! From the very start, their team was incredibly knowledgeable and attentive to my business’s needs. They took the time to understand my goals and created a customized SEO strategy that delivered real, tangible results. Within just a few months, I saw a noticeable improvement in our local search rankings and a significant increase in website traffic aswell 💪🏻
     
   CARSON JOLLIFFE 
 
 
 
 
 
     "I had an amazing experience with X3 Marketing! Their creativity and dedication truly set them apart. The team understood my vision and brought it to life in ways I never imagined. If you're looking for top-notch marketing solutions delivered with a personal touch, look no further. Highly recommended!" Best Wishes Ado Renovations
     
   Adnan Gazibara 
 
 
 
 
 
     We were with our previous marketing company for five years, and things were just okay. After switching to X3, everything changed—our daily call volume has nearly doubled. The team has been super helpful, and our new website looks fantastic. They keep in constant communication and make sure we know where every marketing dollar is being spent. We’re excited to keep growing with them and are already telling all our business-owner friends they should switch if they want real results.
     
   AWM Team 
 
 
 
 
 
     We worked with the same marketing company for five years and the results were just… okay. We recently switched to X3, and WOW—what a difference. Our call volume has already doubled, and the entire team has been incredibly helpful throughout the transition. Our new website looks amazing, and X3 has been great about communicating consistently so we always know exactly where our marketing dollars are going. We’re excited about the continued success ahead and are already telling all our fellow business owners that if they want real results, they should make the switch too.
     
   Matt Raley